Smart Flow Episode 4:
Redefining Leadership and the Patient Experience in Healthcare Marketing
About the Episode
Marissa Ferraraccio-Shapiro is the Founder and Fractional CMO at Forte Marketing Services, a results-driven marketing consultancy. She also serves as the VP of Marketing at QualDerm Partners, where she helped redefine the brand’s online presence, resulting in a 35% year-over-year increase in retail sales. As a growth-driven leader in B2C digital marketing, Marissa has over 16 years of experience developing performance marketing strategies for mid-sized businesses across technology, healthcare, and consumer industries.