Zoe Ashbridge

Zoe Ashbridge is an SEO strategist and co-founder of forank, a boutique SEM agency helping B2B companies win visibility on Google and AI search tools through SEM strategies including, but not limited to, technical SEO, content strategy, generative engine optimization (GEO), and PPC. She and the forank team take a data-driven approach focused on marketing that delivers business results with a goal of driving qualified leads from both Google and AI search. Zoe is committed to integrating quality AI systems into her processes, and her client’s processes, and future-proofing clients for success in the search landscape which is rapidly changing. Her campaigns have achieved measurable impact, including generating marketing-qualified leads via search platforms. Zoe’s insights have been featured in Search Engine Land, HubSpot, Moz, Martech, GoDaddy, and Screaming Frog, where she shares practical, results-focused advice for business owners and marketers.