Feedback from a product manager

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    ta2909i
    Asked on April 20, 2026 at 5:03 PM

    Hello,

    I am a product manager who appreciates the value of feedback. I have been playing with Jotform for some time, and we are about to launch this UK/EU wide to accelerate our business.

    I wanted to share some suggestions.

    • Personalised Elements: One potentially simple way to make great custom-designed forms for users with limited CSS competence would be to allow users to select an "item" from the left-hand menu and duplicate it with a custom name. For example, I could duplicate "Short Text", and rename it "Short Text - Customer Details", and apply styling to these alone. The customised item could stand out from the other items in the left-hand menu with a "star icon" or colouration. These could potentially even be shared across projects.
    • Cards: It would be great if one could drop a few elements into a "card" to highlight certain sections. Multi-page forms and collapsible sections do not always work for technical products, where one needs to be able to check all the fields they are entering. But, having a "div" where users could add borders, colouration, radius, etc... would help visually break down complex forms.
    • Multi-Calculation: Currently, users can add options and respective calculation values. It would be useful if one could load a larger array. I have found one current workaround, which is to copy the value of one drop-down to other hidden drop-downs and use their calculation variables. I appreciate that this feature may, however, be too complex for most mainstream users who want a simple tool to create forms.
    • Non-Calculation Value: I like using {unique name} to create a summary index at the bottom of the form. Using this with options with calculation values returns the calculation value. It would be useful if one could also reference {unique name-0} to get the original drop-down option name.


    I am sure you have a busy backlog. I hope these are helpful!

    Best,

    Tolga Ahiska


  • Profile Image
    Brandon
    Replied on April 20, 2026 at 5:28 PM

    Hi Tolga,

    Thank you for reaching out to Jotform support. We appreciate the feedback! I'll send it over to our teams to look over.

    Let us know if you have any questions.

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